Inspired by the spirit of giving, the Georg Jensen festive windows draw on traditional napkin folds – forms that reference gathering and celebration. Playful structures showcase a curated selection of jewellery and silverware, presented within minimal custom displays that highlight each piece in a new light. The folds become large-scale sculptural frames, turning familiar rituals into striking sculptures. A palette of cream and red brings warmth and elegance, evoking the glow of the giving season and catching the eye of passers-by.