For Belmond’s debut at Paris Photo, we transformed a section of the Grand Palais into a refined threshold to the brand’s destination-focused publishing. Inspired by the elegance of a contemporary hotel lobby, a monolithic lacquered desk anchors the space, while illuminated timber shelving recalling concierge cubbies reveals vibrant grids of photo books from across Belmond’s global locations. Select titles are presented on silver trays, a playful gesture of hospitality. Soft architectural moves such as arched niches and delicate pastel linework tracing the perimeter are complemented by timber seating and pedestal that invite visitors to pause and browse. A custom striped floor, influenced by classic Italian hotel lobbies, amplifies the vivid graphic language of the publications and introduces an understated sense of arrival.